February 2018 – Awards & SWEFLs

Think of the first time you received an award. It might have been in elementary school. As the principal read announcements over the intercom one morning, your teacher shushed the class, saying “Quiet! This one’s important!” To your surprise, your name was called as “Student of the Month”. Or maybe, your first memorable award comes from sports. Your team gathered to celebrate a winning season, and you were shell-shocked when Coach announced that you were chosen as the “Most Valuable Player”.

Awards have special way of encouraging hard work and celebrating achievements. The full logo of the Society of Women Engineers features three words under the title: “Aspire, Advance, Achieve”. As such, SWE places a high value on recognizing engineers who have excelled in spheres ranging from technical expertise to mentoring, thus inspiring others to also achieve their full potential. Each year, the Society seeks nominations for a variety of awards open to individuals, sections, and affiliates.

Here are a few tricks for a successful award season:

1. Consider nominating yourself! 

SWE is the perfect, friendly setting to practice being comfortable with stating your qualifications: it’s an extremely valuable skill that transferrable to all industries.

2. Reach out to a SWE friend to ask for a recommendation.

Most SWE awards require references from other SWE members who can share about what you’ve done either in SWE or at work. Give your letter writer plenty of lead time before the deadline and ask what information they’d like to have on hand while writing.

3. Prepare a SWE resume.

Just like any job application, tailor descriptions of your SWE activities to include words found in the award statement. Also, check out this more detailed post about SWE Resumes from GradSWE .

A few award deadlines to keep in mind:

SWE Scholarships:

A special note for collegiate sections: With the spring semester/winter quarter in full swing, now is the time to think about using awards to aid in succession planning and the section’s leadership pipeline. Keep an eye open for freshman/ sophomore members who are showing key leadership interests—these students are perfect candidates for the SWE Future Leader (SWEFL) program.

After being selected through a nomination process, SWEFLs participate in a year-long leadership development program which introduces them to how SWE works on a society level. This understanding is extremely important for collegiate members who are interested in potentially continuing in SWE leadership roles for the duration of their professional career. Read more about the SWEFL program , and keep an eye out for emails in April for the nomination form.


Google Consumer Hardware Night – 02/27/2018


Learn about the Consumer Hardware Team at Google. They have launched products including the Pixel 2 phone, PixelBook, Google Home and more. This event is meant to be informative and interactive with the women working in Consumer Hardware at Google. SWE professional members and engineering students in their junior year, senior year, or graduate school are encouraged to attend. Google is also looking for talented engineers for their growing silicon and software teams for consumer hardware. This is a fantastic opportunity to learn about the innovative culture at Google and networking with Consumer Hardware team and SWE members.

This event will be held at the Google Sunnyvale site on Tuesday, February 27, 2018. Registration is required as space is limited. We hope that you can join us for this event, there will be food and a raffle for awesome Google Hardware! The target audience is women in engineering.


RSVP: https://events.withgoogle.com/societyofwomenengineers/

Shareable pdf: Google – Consumer Hardware Night v.2

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SWE’s Image & Brand

Let’s start off the new year with proper SWE branding for our SWE sections! All professional sections, collegiate sections, and affiliates of SWE must adhere to SWE Brand Guidelines when creating any communications for the Society. FY17 Collegiate Director Sarah Watzman described it with a very personally-relatable analogy[1]:

“…a brand for a company, organization, or society is representative of that group, just like a resume is representative of you as an engineer at a career fair.  Your resume is a summary of everything you have done in your life relating to that engineering job you want – your project experience, work experience, grades, and extracurricular activities, that all add up to you being a great candidate.  How would you feel about someone parading around a resume with your name on it but a lower GPA?  Or someone handing out an outdated version of your resume at a career fair that doesn’t include that awesome internship you had last summer?  Or even worse, a company getting a version of your resume that doesn’t include your leadership experiences within SWE?  I would be willing to bet that you wouldn’t be too happy about this incorrect version of your resume because it misrepresents how amazing you actually are.  The SWE brand is just like you and that resume…”

Learning about the SWE brand–and particular details such as the logo–makes it easier to understand why the Society places such an emphasis on branding.

  1. “The logomark honors SWE’s heritage with its gear-like shape and use of SWE’s original gold
  2. The three segments of the gear represent Aspire/Advance/Achieve, as well as professional, collegiate, and girls K-12
  3. A lowercase acronym is used to convey a friendly, welcoming community”[2]

Here are a few commonly-forgotten rules concerning branding and logos:

  • DO NOT use custom-created SWE logos with added colors or mascots.
  • DO NOT use the tri-color gear logomark separately from the official logo.
  • DO NOT use the logo type “SWE” separately from the gear logomark.
  • DO take advantage of the plentiful resources available for branding: A folder with official SWE logos for each section can be found in the document search in the “SWE Brand Guidelines, Logos, and Templates” page online. [3]

SWE branding resources are available in several formats to fit a wide range of learning styles. If you’re a section leader, take a branding refresher by checking out the official SWE Brand Guidelines [2], reading through the Quick Guide [4], or listening to the branding training webinar below. If you have a specific question, feel free to contact marketing@swe.org directly.


1. Originally published in “Become a SWE Brand Expert”  of the SWE AllTogether blog on March 2017.
2. SWE Brand Guidelines, Rev January 2016
3. SWE Brand Guidelines, Logos, and Templates
4. SWE Brand Quick Guide

“Rosie The Riveter”- Winter RCT Event

The SWE Region A Region Collegiate Team hosted a winter region event on January 13, 2018 at the Rosie the Riveter/World War II Home Front National Historical Park in Richmond, CA.


This national historic park was dedicated in 2000. It honors the heroes of the civilian home front—women who stepped into factory assembly lines left empty after men were called off to the battlefields of WWII.


“Rosie the Riveter” was not a specific historical figure. A popular song of the day used the phrase to praise the prudence and smarts of the girl who served her country by “working for victory”.


Region A’s group was honored to meet a very special lady at the Visitor Center. Betty Reid Soskin, a nonagenarian, shared about her experiences as a young African-American woman in Richmond during WW II. Ms. Soskin is also the oldest active National Park Ranger serving in the USA.


The Rosie the Riveter Memorial is open to the public. Structural elements inside the park are reminiscent of various parts of a ship in the building process.


What a fun day of learning for Region A! Stay on the lookout for upcoming region events!

January 2018 – WeLocal

WeLocal conferences provide great opportunities to learn and network with SWE members without the often-overwhelming size of the society annual conference. This particular aspect limits registration to only a few hundred attendees, so be sure to register early.

The local aspect of these smaller conferences is especially beneficial for collegiate sections: reduced travel costs can be leveraged to send more representatives to the conference.

Check out the WeLocal Phoenix website for details about speakers as they are posted!

Region A Information

The Region A meeting and awards will be held at WeLocal Phoenix.

  • Region A Meeting: Saturday, February 24, 2018, 10:45-11:45am
  • Region A Awards: Saturday, February 24, 2018, 7:00pm (WE Achieve Awards Ceremony)


Early bird registration rates end Friday, February 2, 2018. This registration is completed through the SWE Membership portal—this pdf has great step by step instructions.


Conference hotel reservations must be made by Monday, January 29, 2018 to receive the preferred rate.


FY19 Region Call for Nominations

The deadline for submitting nominations is January 14, 2018 by 11:59 pm PT. Download the Nomination Packet to prepare a submission. For an overview of additional dates and deadlines, please the Region A Election Information.


The dissolution of permanent Region boundaries was approved by the SWE Senate on Saturday, October 28 with the adoption of S-1803 “Senate and Regions” Proposal to Amend Bylaws. This action means that each Region will be tasked with hosting their final election during FY18 in accordance with Society and Region Bylaws:

  • Each Region will elect a Senator for a three-year term commencing on July 1, 2018 through June 30, 2021
  • Regions A, C, E, G, and I will elect a Representative to the Society Nominating Committee for a two-year term commencing on July 1, 2018 through June 30, 2020

The Governance Structure Implementation Plan issued on September 20, 2017 provides additional context.

  • A.6 Action: Provide guidance to the Region and International Nominating Committees regarding the election of their FY19 Senator
  • B.5 Action: Select final Senators and Nominating Committee Representatives for FY19

Nominees should possess the five SWE leadership competencies:

  • Communication
  • Self-Management and Development
  • Business Acumen
  • Coaching, Mentorship and Sponsorship
  • Leadership Abilities

The ideal candidate would have the skills/competencies listed below (in alignment with the SWE Leadership Competency Model):

  • Communication
    • Strong and consistent communication skills (in-person and virtual, presentations and public speaking)
    • Champion for diversity and inclusion internally within the Society as well as externally in the engineering community
  • Self-Management
    • Ability to listen and distill large amounts of information
    • Availability for multi-year commitment
  • Business Acumen
    • Strategic planning experience and/or strategic thinking skills
    • Knowledge of SWE and/or other non-profit organizations
  • Leadership Abilities
    • Leadership and change management experience
    • Working knowledge of SWE’s Core Value on Inclusive Environment and alignment to SWE’s Diversity Principles
  • Mentoring, Coaching and Sponsorship
    • Seeking and/or being a mentor, coach, or sponsor
    • Diverse networks


  • Senators are responsible for:
    • Charting the strategic direction of SWE by developing and adopting long-range goals for the Society.
    • Developing and/or adopting proposed changes to the Society bylaws, policies, and procedures that are in line with the strategic plan.
    • Conducting essential dialogue with Society membership on long-term trends and issues of common interest.
  • Senators must be voting members of the Society (except Special Senators) and will serve for a term of three (3) fiscal years.
  • Senators should anticipate participating in a lot of virtual meetings and communications
  • The role typically requires the following time commitments:
    • Monthly Conference Calls – 1 hour each
    • Participation in 1 Sub-Team
      • Annual Strategic Planning (2 mandatory face-to-face meetings, calls 1-5 hours per month)
      • Strategic Initiatives (Variable)
      • Committees Strategic Planning (Variable)
      • Communications (Variable)
    • Face-to-Face Senate Meetings – At least 2 per fiscal year
      • Annual Conference (Fall; 3 days – Mandatory)
      • Winter Senate Meeting (Winter; 1 day – Mandatory)
      • WE Local (Spring; 1 day – Currently not required, but highly recommended)
    • Offline discussions on bylaws amendments and motions (Variable)
    • Active communication with Society membership
  • Funding for travel is currently available through SWE for the Winter Senate Meeting and Annual Strategic Planning Sub-Team face-to-face meetings. Future funding to be determined.
  • These roles and responsibilities are subject to change by the Senate leadership team as the governance changes continue to be implemented.

The nominating committee member must be a voting member of the Society at the start of the fiscal year when he/she will serve and is elected for a two-year term. “In order to be eligible to serve on the nominating committee, a member must have had recent experience on a Society level.” The member will have an interest in shaping the future of SWE and possesses knowledge of SWE bylaws, procedures and the Strategic Plan, as well as, the SWE Leadership Competency Model. The role typically requires time dedicated for 1-2 phone calls per month, regular work via email and a significant time evaluating candidates and providing feedback to the committee during the months of October-January when phone calls increase to 1-3 calls per week. Members need to be active on the nominating committee by attending most teleconferences, participating in email discussions, reading appropriate documents, and providing input via email in advance of any meetings that they know they will miss. It is understood that everyone will not make every meeting. Committee members need to solicit information on the candidate as needed prior to discussions on the slate. It is the member’s responsibility to be able to present unbiased candidate pros and cons, not necessarily to be an advocate for every nominee. Attendance at the Society annual conference (at your own expense) is strongly encouraged, although not required. Members should assist by actively engaging with qualified candidates to encourage them to apply for open positions. The nominating committee members need to use discretion because the nature of meetings, discussions and email communications are highly confidential and must not be shared outside of the nominating committee.

While each Region Nominating Committee is responsible for ensuring that qualified candidates are slated for each position, it is the responsibility of all members to identify and bring forth qualified candidates to ensure strong leadership for the future of the organization during this governance transition time.

Region A Nominating Committee Chair, Jennie Montano:  NomComm-A@swe.org

Please take some time to consider who you feel has the skills and qualifications to best lead the Society through these roles. You may submit a nomination for someone else or yourself. The deadline for submitting nominations is January 14, 2018 by 11:59 pm PT. Nominees may apply only in the Region where his/her membership resides.

December 2017- Leadership Coaching Committee

The Leadership Coaching Committee is a network of trained SWE leaders available to advise sections on best practices in a wide range of topics. LCC’s role will be even more important in the next fiscal year: with the dissolution of regions, the LCC will be the the main point of contact on SWE development resources.

How does leadership coaching occur?
LCC coaches can meet with section leadership either virtually, or in person—FREE of charge. A significant amount of content can may be accessed by SWE members 24/7 through the SWE Advance Learning Center webinars. Check out the following video for instructions on how to access the center:

What types of training modules are available?
The LCC provides three types of modules: Joint (topics relevant to both collegiate and professional sections), Collegiate, and Professional .

What are a few examples of modules?

  • “Hitting the Ground Running” for collegiate members entering the workforce
  • “SWE Succession and Career Planning” for professionals
  • “Building Membership” for both professional and collegiate sections.
    Read more details about these and other modules on the LCC Blog.

How do consultations work?
Sections identify topics of need of improvement and LCC coaches help brainstorm or provide examples of what has worked in other sections.

Who do I contact to set up an LCC presentation at my section?
1. Email the LCC Region A Team Lead at LCC_Region_A@swe.org. The LCC Blog has a full list of contacts at the society level.
2. Fill out the LCC coaching request form available here or by copy-pasting the following address: https://docs.google.com/forms/d/1SBNe8Nb_UMC4x9D25bNluUCcrNegvhuRSvNiaavw1w4/viewform?usp=send_form

SWE Region A Awards: Due December 31, 2017

Dear Region A,

The Society of Women Engineers Region A strives to recognize the successes of SWE members who enhance the engineering profession and advance SWE’s mission.

This year Region A has four individual award categories for professional and collegiate members. We encourage self-nomination.

  • Distinguished Leader Award (Professional 10+ Years Work Experience)
  • Emerging Leader (Professional 1-10 Years Work Experience)
  • Outstanding Collegiate Leader (Junior/Senior/Graduate Student)
  • Future Collegiate Leader (Community College/Freshman/Sophomore)


How to Complete the Nomination
Follow these steps to successfully complete a nomination package:



Cassi Janakos
Region A Governor
Society of Women Engineers

Region A well represented in 2017 Society Awards

Region A was well represented in 2017 Society Awards at each level of membership: ranging from collegiate to fellow grade!

At the collegiate level, Erin Baumgartner of California State University, Chico was awarded the Outstanding Collegiate Member Award.  This award recognizes collegiate members who make “an outstanding contribution to SWE, the engineering community and their campus”. Congratulations Erin!

Erin Baumgartner (L) celebrating the award with her mother.

Two SWE professional members were recognized for active engagement in engineering during the first decade of their careers. Congratulations to SWE Distinguished New Engineer Award recipients Cassi Janakos of Healthy Horizons and Erika D. Rodrigues, PhD, of Jacobs Technology at NASA Ames Research Center!

Erika D. Rodrigues, PhD (L) with Cassi Janakos (R), honored at the SWE Awards Banquet.

Cecilia (Ceal) D. Craig, PhD, of Druai Education Research was awarded with Fellow Grade honors for “continuous service to the advancement of women in the engineering profession”. Congratulations Ceal!

FY18 SWE President Jonna Gerken (L) with Ceal Craig, PhD, at Celebrate SWE.

Several sections within Region A also received awards. The Santa Clara Valley Section was honored with a Multicultural Award sponsored by the Motorola Foundation. The Sierra Nevada Section received both a “Best Practice” and a “Silver” overall award in the SWE Mission Award category.

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Quite a collection of Region A winners! Representatives from the Santa Clara Valley and Sierra Nevada sections, in addition to members of the Region A Council and College Leadership Team at WE17’s Celebrate SWE!

SWE Santa Clara Valley Formal Mentoring Program (Open to all Region A Members!)

SWE Santa Clara Valley (SCV) is exploring establishing a Formal Mentoring Program to build empowering relationships between its experienced, developing members and scholarship applicants as well as between members.
We need you!
Our goals would be to:
1. Help members find a compatible mentor
2. Provide opportunities for members to mentor other professionals, scholarship applicants or both
3. Provide the guidance to help members create effective, long-lasting mentorships.
The time commitment is flexible, depending on the relationships that mentors and mentees develop together. We need your input to evaluate interest in this program.
Please take the following survey to let us know your interest level so we can get this started!!!